Violet Teeth Brightening Strips

Violet Teeth Brightening Strips are a 21-day at-home whitening treatment designed to lift surface stains from coffee, tea, wine and smoking, and bring back the natural brightness of your enamel.

Each strip is pre-dosed with our [gel/formula] and moulds to the shape of your teeth, so the active stays where it needs to be instead of sliding onto your gums. Wear one strip for [30] minutes a day. No trays, no lights, no dentist appointment.

Formulated to be enamel-safe and suitable for most people with sensitive teeth. Not intended for use on crowns, veneers, or dental work.

Each box contains 42 strips — 21 upper and 21 lower, a full 21-day course.

1. Brush and dry your teeth lightly with a tissue. Strips grip better on a dry surface.
2. Peel the strip from the backing. The gel side goes against your teeth.
3. Press the strip onto your upper teeth, lining the edge up just below your gumline. Fold the remainder behind your teeth and press to seal.
4. Repeat with the lower strip.
5. Leave on for [30] minutes. Avoid eating or drinking during this time.
6. Peel off and discard. Rinse your mouth or brush gently.

Use one pair daily for 21 days. For best results, use at the same time each day — most people find it easiest at night.

Peroxide version:

Yes. The active in Violet Strips breaks down the pigment molecules that have built up in your enamel over years of coffee, tea and wine. This is the same category of active used in professional whitening, at a concentration formulated for safe daily home use.

Most customers notice a difference within the first week, with full results by the end of the 21-day course. Results vary depending on how deep your staining is and what caused it. Naturally yellow-toned teeth respond well; grey or intrinsic discolouration from medication or injury generally does not.

Whitening does not work on crowns, veneers, fillings or bonding — these keep their original shade.

Violet pigment version:

Yes, though it’s worth understanding how. Violet sits opposite yellow on the colour wheel, so the pigment neutralises yellow tones on the surface of your teeth. The effect is optical and immediate — you’ll see it after the first use rather than waiting weeks. Over the 21-day course the effect builds with consistent use.

Because it works on the surface, results fade if you stop. It’s a maintenance product, not a permanent chemical change to your enamel. That also means it’s gentler: no peroxide, so far less risk of the sensitivity that traditional whitening can cause.

It won’t change the colour of crowns, veneers, fillings or bonding.